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Supplement Sector Should Carve its Own Path Toward Innovation

Supplements are a class of commercially successful health consumer products, with an EU CAGR of over 6% since 2014. Despite the supplements undisputed market success many of these struggle to clearly prove their efficacy. Currently, the supplement sector is trying to carve its space between food and pharmaceuticals, providing its products with measurable and predictable efficacy, by adopting pharmaceuticals quality standards and procedures. But is the mere adoption of pharmaceuticals standards the right answer to the supplement’s struggle to prove their efficacy? Francesco Montalbano founder of Technology Scientific S.r.l. explores more about the supplement sector.